LED manufacturers are beating each other to death trying to gain access to the revenue stream of one of the lighting industries leading brands, GE. Though GE lags in it's share in the LED lighting market, it is awakening. Further reductions should be realized with the reduction of cost of GaN type led chips which are claimed to last even longer than the most commonly used LED technology. Volatile times are ahead for the LED lighiting industry and the customer and ecology should benefit as that LED bulbs use significantly less power than other types of illumination. last significantly longer, are more robust and do not contain mercury which is considered a hazardous material. LED lights, though seemingly costly are already more economic than incandescent and fluorescent lighting, saving customers 100s of dollars over their life. One might expect LED bulbs to be priced in the price range of quality compact fluorescent bulbs in the near future.